Its easy. Just type your subject in quotes in Googles search box. This is one of the quickest and easiest ways to test your search marketing efforts. Each week you can track which of your search marketing efforts is paying off and which isnt doing so well. The results may […]
A frequently used but just as frequently misunderstood term, ecommerce is the abbreviated term for Electronic Commerce - the transaction or exchange of goods or services through a digital network.
Billions upon billions of dollars have been generated through ecommerce in the past decade. While the revenue generated is impressive for a relatively novel phenomenon, […]
I ran across a respected website where they were talking about “Destination Marketing” where by implementing a model where the website that a person lands on when clicking through a search result becomes the end of their search - in other words, a resource that fits all of their needs and is essentially the first […]
Throughout the depressing news on oil, foreclosures, credit, jobs and stocks; there has been little attention paid to search technology, which is quietly changing our sense of community and the way we do business.
Several trends suggest local search is not just a fad but a tsunami. Each day more and more local […]
Search engines give a lot of weight to the keyword density and the number of back links that a website has and you can easily improve your search engine rankings by increasing these two things. Apart from being effective, this kind of internet marketing is almost free of cost. Search engines assess the importance of […]
When you are designing your AdWords campaigns, you need to give some thought to the difference between profits and ROI Return On Investment. Im sure we can agree that the ultimate goal of your AdWords campaigns is to make money. For that you need profits. So the answer to the question of which you should […]
Almost anyone that owns a web site or a blog nowadays knows the importance of Search Engine Optimization, back links, and marketing. But if youre new to the game and you havent heard of any of these terms, then Im about to give you a crash course on what they mean as well as what […]
Search engine marketing is a relatively new form of marketing that uses search engines to promote websites and increase the number of visitors to them. This is done in several ways, the main way being getting a website a first page ranking or preferably first place ranking on various search engines. By doing this it […]
Every search engine marketing and SEO company knows that there some shady, unethical, or just plain bad techniques that will eventually come back to haunt you. For instance, keyword stuffing or using text that is the same color as the background are both poor choices if you are conducting a search marketing campaign for […]
If your in and around the New York area, and your looking for a Marketing company there are a few that you can take look at. I havent tried any of these since Im not in the NY area, but these are all sites Ive heard good things about from reviews. If you […]
